Do explainer videos work and what’s the best whiteboard animation software?
When it comes to how to make a whiteboard video for your custom purposes – whether you want to make animated videos for business or just some small animated videos – explainer video best practices recommend to use a video explainer template. Check whether or not it is included in Powtoon co. You need to decide which animated video maker software to use anyway. Before proceeding to the whiteboard animation software download you intend to use for your explainer video production I recommend you to really check various explainer video software reviews and compare because not all sketch video software is created equal. If it were, you probably wouldn’t be doing all your searches for Powtoon co and be reading this. Powtoon co is certainly a great whiteboard video software but it is up to you to check which features are important to you. Animated videos for business certainly have other requirements to the producer than a personal 3d doodle pen video.
Why Whiteboard Video Is The Perfect Tool For Explaining A Complex Concept
Promotion is a very important activity in any business as it brings awareness to a large number of people within a short span of time. There are many ways to do this and what matters the most is the way it is performed. It is essential to do it right or the business objectives will not be met. Doing it right attracts the attention of potential customers and increases sales. 2D animated videos are effective when there is a need to grab instant attention. Live action is common and is prone to miss the attention. On the other hand, 2D animated videos are different and would easily catch the eyes when character animation is properly done. When made as a short movie, it becomes even more interesting.
What are 2D Animations?
2D Animation is about creating two-dimensional digital images using software. Its most common application is a production of cartoon episodes. Its implication is gradually reaching to marketing technologies as a creation of 2D animated videos is considered as an effective way of conveying specific message to a target audience. What makes it more popular among others is its simplicity and affordability desirable by business owners. Any business can easily and quickly represent their idea in the form of moving images using 2D animated videos.
A 2D animated video is an affordable, simple yet effective way to represent the ideas, imagination and information about a business into images and videos to offer creative solutions for effective marketing and thus, profit making.
7 Important Things Every 3D Artist Must Know
Business videos or corporate videos are the video contents made for and commissioned by a business, corporation, company or organization. Majority of the corporate videos are hosted online. It may be published on the company's website, social media or video streaming platforms. The production of these videos is the responsibility of marketing director or corporate communication manager of the company. Corporate video includes staff training and safety videos, corporate overview videos, promotional or brand films, executive proposal videos, customer testimonial videos, investor relations and shareholder videos.
It is also proved that visual representation of information retains longer than the textual information. However, there are various parameters to be considered while creating business video that are cumbersome. The organisations need corporate video solutions for the same. Following is a list of videos that businesses can utilize in sharing the information.
Why Businesses Need Whiteboard Animation
2D animated videos
We all love animation, in fact, we have grown up watching them. Do you remember those days when as a kid, you wanted to be a part of the animated world? Well, thanks to technology, with the evolution of 3D animation services, this dream has become partially true! 2D process is different from that of 3D in terms of latest technology, which lets you connect and identify more with the animated world which wasn't possible with the 2D animated videos. However, the rise of 3D animation services hasn't affected the popularity. This traditional form of is still used in making most animated explainer videos by many corporate companies. Such is the aura of 2D animation! Let us now consider the unique qualities of 2D animated videos which make it still the most preferred choice in the area of animation.
OLD IS GOLD
We all are well acquainted with this thought and as a matter of fact, we trust it too. 2D services have been well tried and tested through ages and have been giving positive results every single time. Whatever the concept is, you can always rely on 2D services. The best part is that almost any animation services company offer 2D animation services.
As compared to 3D, it is easier to produce a 2D animated video. This is because of its less involvement of latest technology and software. Too much of advanced technology used in the 3D animated videos can make things a bit complex. But 2D services is known for its simplicity and hence easy from every angle.
While 3D animation process replicates the real world to create more lifelike animation, 2D animation process, on the other hand, offers more artistic freedom. You are free to depict strange actions with 2D animated videos and make your animation more compelling and fun.
Therefore, one might say that 2D animation process limits one's choices. But let me tell you, this is not the case. It doesn't limit one's choice, instead, widens it. Because everyone can use it with ease. Its features such as simplicity, low production cost, less time consuming, easy error fixing capacity and the artistic freedom, makes it still the first choice of animators all over the world.
Easy Animation Software - Top Animation Programs For the Inexperienced
It is a proven fact that most people learn more effectively visually and even more effectively when the teaching is presented in multiple media such as text, audio and video.
Whiteboard animation (also variously called 'sketch video', 'video scribing', 'doodle video', 'sketch cartoon videos' and 'fast hand drawing') is a particularly effective visual medium because there is something happening on screen all the time. It is even more effective when the images used have been chosen to reinforce the message of the narrative.
Although whiteboard animation has been around for decades, it was probably first brought to the attention of the public in a big way with the series of UPS TV ads.
Back then, whiteboard animation was done the hard way, with actual artists creating the imagery on camera followed by clever editing to achieve the final result.
A particularly inventive, unusual or engaging video that people enjoy watching will be shared across the various social platforms such as Facebook, Twitter, YouTube and many more. Countless videos have attracted millions of views in a few days in this way.
Few people want to pass around a bog-standard corporate ad but a witty and cool 'cartoon' style video? That's different.
The average person in developed countries is presented with hundreds, if not thousands, of ads in one form or another every day. Businesses have to constantly find new ways to present their marketing messages if they are to be noticed. They have to be different and entertaining. Whiteboard animation now provides an affordable way to do both.