Do explainer videos work and what’s the best whiteboard animation software?
When it comes to how to make a whiteboard video for your custom purposes – whether you want to make animated videos for business or just some small animated videos – explainer video best practices recommend to use a video explainer template. Check whether or not it is included in Desktop Whiteboard moviemaker. You need to decide which animated video maker software to use anyway. Before proceeding to the whiteboard animation software download you intend to use for your explainer video production I recommend you to really check various explainer video software reviews and compare because not all sketch video software is created equal. If it were, you probably wouldn’t be doing all your searches for Desktop Whiteboard moviemaker and be reading this. Desktop Whiteboard moviemaker is certainly a great whiteboard video software but it is up to you to check which features are important to you. Animated videos for business certainly have other requirements to the producer than a personal 3d doodle pen video.
How Whiteboard Animation Videos Are Created
2D animated videos
We all love animation, in fact, we have grown up watching them. Do you remember those days when as a kid, you wanted to be a part of the animated world? Well, thanks to technology, with the evolution of 3D animation services, this dream has become partially true! 2D process is different from that of 3D in terms of latest technology, which lets you connect and identify more with the animated world which wasn't possible with the 2D animated videos. However, the rise of 3D animation services hasn't affected the popularity. This traditional form of is still used in making most animated explainer videos by many corporate companies. Such is the aura of 2D animation! Let us now consider the unique qualities of 2D animated videos which make it still the most preferred choice in the area of animation.
OLD IS GOLD
We all are well acquainted with this thought and as a matter of fact, we trust it too. 2D services have been well tried and tested through ages and have been giving positive results every single time. Whatever the concept is, you can always rely on 2D services. The best part is that almost any animation services company offer 2D animation services.
As compared to 3D, it is easier to produce a 2D animated video. This is because of its less involvement of latest technology and software. Too much of advanced technology used in the 3D animated videos can make things a bit complex. But 2D services is known for its simplicity and hence easy from every angle.
While 3D animation process replicates the real world to create more lifelike animation, 2D animation process, on the other hand, offers more artistic freedom. You are free to depict strange actions with 2D animated videos and make your animation more compelling and fun.
Therefore, one might say that 2D animation process limits one's choices. But let me tell you, this is not the case. It doesn't limit one's choice, instead, widens it. Because everyone can use it with ease. Its features such as simplicity, low production cost, less time consuming, easy error fixing capacity and the artistic freedom, makes it still the first choice of animators all over the world.
Benefits of 2D 3D Animation
It is a proven fact that most people learn more effectively visually and even more effectively when the teaching is presented in multiple media such as text, audio and video.
Whiteboard animation (also variously called 'sketch video', 'video scribing', 'doodle video', 'sketch cartoon videos' and 'fast hand drawing') is a particularly effective visual medium because there is something happening on screen all the time. It is even more effective when the images used have been chosen to reinforce the message of the narrative.
Although whiteboard animation has been around for decades, it was probably first brought to the attention of the public in a big way with the series of UPS TV ads.
Back then, whiteboard animation was done the hard way, with actual artists creating the imagery on camera followed by clever editing to achieve the final result.
A particularly inventive, unusual or engaging video that people enjoy watching will be shared across the various social platforms such as Facebook, Twitter, YouTube and many more. Countless videos have attracted millions of views in a few days in this way.
Few people want to pass around a bog-standard corporate ad but a witty and cool 'cartoon' style video? That's different.
The average person in developed countries is presented with hundreds, if not thousands, of ads in one form or another every day. Businesses have to constantly find new ways to present their marketing messages if they are to be noticed. They have to be different and entertaining. Whiteboard animation now provides an affordable way to do both.
Benefits of Using 2D Animated Video for Business Promotion
I'm sure you've noticed the growth in so-called 'whiteboard animation' videos on the Internet.
You know. The ones where an artist's hand is seen to sketch out text and images in double-quick time to illustrate the message the video is trying to get across.
And I'm sure, like most people, you find this type of video very entertaining to watch and maybe you're curious as to how they are made and would like to know whether you could make them too.
In this article, I will answer some of the most common questions about whiteboard animation videos and demonstrate that they are far easier to create than you probably imagine.
Are you ready? Then let's dive in.
1. Why should you use video?
We'll start at Square One. If you are trying to get a message across, whether to sell something, educate people or just to entertain, why choose video over other formats?
There are at least three good reasons.
Firstly, video is the most accessible, immediate and compelling medium around at the moment. We are all used to watching TV or film and digesting content in the form of moving images. We associate it with being entertained and we like to be entertained.
In other words, people are more likely to stick with a video until the end than they are with pure text or text and images.
Second, the Internet loves video. People will share entertaining or informative video content through social media, such as Facebook or Twitter, with a readiness not found with other formats. (When did you last hear of a printed document 'going viral'?)
And Google loves video. Do a search on almost any subject and you will find a good crop of videos appearing prominently. It has been amply demonstrated that, all else being equal, a video will rank higher and more quickly than the same content in another form will.
Third, if you create a video, you have the means to easily adapt it to present the same information in other formats. You can strip off the audio to create something people can listen to and have that audio transcribed to have something people can read.
If you have a narrative, you will need to play around with timings to make sure what happens on screen dovetails with what is being said.
When you have finished, you hit 'create video' and job done.
Your new whiteboard animation video is now ready to be uploaded to YouTube, Facebook, your website or wherever else you want to place it.
6. Should you be using whiteboard animation?
Yes! All else being equal, whiteboard animation videos are going to out-perform run-of-the-mill videos in a whole array of applications.
They have been shown to be more effective at selling, training, presenting and entertaining.
And with very affordable software now on the market to automate the process of creating whiteboard animation, there is no longer any excuse for not using this powerful medium in your online activities.
This is especially true if you aren't the most polished presenter out there. Whiteboard animation carries a highly perceived value because it looks slick and professional and few people realise that it can now be produced cost-effectively.
And here is another reason to use whiteboard animation. It is a whole lot of fun!
When you start enjoying the video production process, not only will it stop feeling so much of a 'chore', that enjoyment will also come across in your finished product, making it even more effective at getting your message across.
The bottom line is that whiteboard animation is a new and exciting medium that has the potential to significantly boost your online activities.
Once the preserve of big business, software now makes whiteboard animation accessible to all. So isn't it time you used it to get your message across in a fresh and compelling way?
Why Businesses Need Whiteboard Animation
Gone are those days when early cartoonists and animators tried to make motion pictures with hand-drawn sketches and graphics. The great Walt Disney used to hand-draw most of his early works. His work is a pinnacle and an inspiration for modern animators and graphic designers all over the world.
Contemporary animated movies are a zenith in the modern day film industry. Such a top-notch display of graphics, animation and CGI has never been experienced by viewers before.
Technological developments in the field of IT and Design, have enabled a plethora of possibilities for modern-day animators. It has become much easier for graphic and animation artists to be ambitious in their endeavors because the technology of our time is supremely permissive, with new and radical advancements happening every day.
Animation has come a long and arduous way from its early days, with modern day animated creations being so thoroughly realistic, you could reach out and touch them.
The advent of computers and cutting-edge computer applications, over the years, have been revolutionary and they should be credited for the success of the current animation industry.
This technology, largely unavailable, a decade or so ago, would have rendered the film useless and most likely shelved. The untimely death of the lead actor would have caused all filming to be canceled. In extreme cases, where millions would have been spent and canceling would not be an option, the studio would likely spend millions more in re-shooting with a new cast, in the hope of salvaging the movie.
The day is not far when movie-making will be a much cheaper proposition, as it will get much easier to replace actors with their digital likeness. Imagine being able to digitally resurrect an actor, who's been long dead or not available for a particular shoot, due to a scheduling conflict.
Animation sciences will continue to evolve and grow in a magnitude that may surpass the current scenario. Human ingenuity is limitless. As long as we have dreamers, there will be a constant flow of advanced technologies, taking animation to a new high.